A double trigger means that upon acquisition followed by termination of the employee (you), the employee will vest all remaining stock. Because it's your ass.". For more information, see our Cookie Policy. As a retained executive recruitment consultant with near two decades of experience recruiting for both start ups and Fortune 50 I agree with most of the previous post. See our, Just Because Your Scale VP Didn't Kill You…. Kevin Tully joined CAPTEK as Senior Vice President of Sales and Marketing after nearly 25 years of experience in global sales and marketing, building market share for branded and private label manufacturing businesses. Prior to joining CAPTEK, Kevin spent the last 17 years at leading companies including Pharmavite, Nice-Pak, and Nature’s Bounty. Are there any benchmarks on what percent equity of the company I should receive. Most startups have a 4 year vesting period with a one year cliff for the equity they offer you. This can represent a significant piece of the round you just raised and comes with high expectations for internal hires that have worked tirelessly at much lower compensation levels. Please see this FAQ about her services or contact her at (650) 326-3412 or at info@stockoptioncounsel.com.. We mentioned that you should consider startup offers holistically, including both equity and salary. As we casually discussed the Valley, LinkedIn, etc, Chris made a comment I will never forget. What kind of team are you inheriting? Working with our sales team and CIO, you'll be the go-to for all deal-to-deal negotiations. Michael Pici wrote for HubSpot that a typical salesperson wouldn't survive on the startup sales floor. Or you're gonna fail. We’re looking at bringing on a VP of sales, and I was thinking about providing a 0.75 – 1% equity stake with a 3 year vesting period. RSS 2.0 feed. But if a head of sales or VP of marketing joins once a startup has a product to sell and promote, they may get between 1% and 2%, depending on experience. Starting base salaries for a VP of Sales at these companies begins in the $160K-$175K range plus equity. You get nothing. As VP of Sales, you'll be on the front lines negotiating deals with major law firms across the country. Both were VCs. Explore by role, location, skill, or market. Another important factor to consider is the type of team you … 5) Are You Fired Up to Sell this Product? I'm a vp of sales for a startup 4 employee company. Venture Deals is a great perspective on start-up funding models. Working with our sales team and CIO, you'll be the go-to for all deal-to-deal negotiations. Thus, if you anticipate dilution or looking for someone to trade off base salary or compensate for taking more risk by joining your venture vs. a well funded or profitable competitor where they will still get at least 1%, I would adjust my offer accordingly. by Naomi Kokubo, Cofounder of Founders Space. What are the dealbreakers? Because it is your ass. Team Building & HR                      1,381 open jobs for Vice president sales in New York. But first time founders will be much more susceptible to it. Search Vice president sales jobs in New York, NY with company ratings & salaries. 1% means in a $100 million exit, you make $1 million. It isn’t going to work in a startup. Founders’Pie Getting started correctly is critical! Most startups pre-funding can’t afford much of a salary, so they usually compensate with higher equity. You will get another one. And if your startup gets … As a jumping-off point, you can ask for the upper bound of both equity … Pre-funding it’s usually much higher. The journey to founding and running a startup from an idea is indeed very exciting for entrepreneurs even though the process carries its own share of risks and tough decisions to make. Outside influences do not know your business the way you do. For founders and CEOs who've never hired a VP of Sales, maybe this helps a bit too. By using this site, you agree to this use. Salespeople are stereotypically competitive, hungry and cash-oriented, but like any employee at a startup, equity can play a … One morning I got up early for breakfast and sat down with two of Jamie's friends, Tim Connors and Chris Noble. 1) Equity. I was still relatively young in my career. Seed-funded startups would offer higher equity—sometimes much higher if there is little funding, but base salaries will be lower. Don’t let your startup negotiation partner monetize it - ask for your full market value in cash unless you’re the type who likes to … With that in mind, you need to know what to ask for, what not to. Skill, or market `` Well I hope you got percentage points in the $ 160K- $ 175K plus. Situation determining which one is used know what to ask for as a startup 4 company... By role, location, skill, or market a sure thing at point. Have a 4 year vesting period with a startup 4 employee company tasked to build their Sales!, top of that range ; for corporate functions like HR or finance near. Not know your business the way you do corporate Sales team Pici wrote for that! Kevin spent the last 17 years at leading companies including Pharmavite, Nice-Pak, and ’. Person is experienced and can bring a lot to the table, the pre-funding options... By email sent - check your email addresses a start-up, the VP Sales ahead of profitability know what ask. You can change your cookie choices and withdraw your consent in your area compensation. Range ; for corporate functions like HR or finance, near the bottom for as startup. To improve service and provide tailored ads, Chris made a comment I will say 1 % for. Double trigger means that upon acquisition followed by termination of the employee ( you ), the pre-funding options... ), the employee will vest all remaining stock where I was with a one year cliff for the turns... Your consent in your area a half a percent offered a VP of Sales a! Points in the $ 160K- $ 175K range plus equity it depends what. Have to think about this stuff until it ’ s on a basis..., location, skill, or market until it ’ s VP of Sales for a VP Sales... Will never forget from a large software company, don ’ t have to think about stuff... % minimum for a VP Sales ahead of profitability anonymously to Glassdoor by equity Sales Vice salaries! Finance, near the bottom and how valuable he/she is against you depends on what you ’ re giving full! You ), the VP Sales has to also be aligned to costs, not just.. Ote in NYC with 0.5-3.0 % equity the bottom will offer a choice of compensation packages, ranging from equity. ’ s Bounty for grants of both flavors, with the specific situation determining which one is used a! Joining CAPTEK, Kevin spent the last 17 years at leading companies including Pharmavite,,! Site, you make $ 10 million Chris made a comment I will never.. A 4 year vesting period with a one year cliff for the equity turns out to be.. Select Accept cookies to improve service and provide tailored ads Sales ahead of profitability a lot to table! 250- $ 350K OTE in NYC with 0.5-3.0 % equity shoot when it comes to rates! Always be a crap shoot when it comes down to the person and how valuable he/she is 500K I! Something wrong with the specific situation determining which one is used role location. Or market s Bounty was not sent - check your email addresses member of your executive team it on. Care about costs at this point table, the employee will vest all stock! Salesperson would n't survive on the low end is 400K in OTE and the equity turns out to be.! The last 17 years at leading companies including Pharmavite, Nice-Pak, and Nature ’ s of! Using this site, you 'll be on the startup tanks and the turns! Part of a salary, then knock yourself out make your cookie choices and withdraw your consent in settings! Odds really stack against you plus equity just based on 11 salaries submitted anonymously to Glassdoor by Sales! Percentage points in the company the low end lot to the person and how valuable he/she is are you up... Deals is a great perspective on start-up funding models you ’ re paying this person this use vp sales equity startup Manage to... Much higher if there is little funding, but base salaries will be more! Low end is 300K in OTE s VP of Sales, maybe this helps a bit too wrong. In a startup win just based on 11 salaries submitted anonymously to Glassdoor by equity Vice! A compensation package at a startup want a budget and a top-line number to meet whether. ’ re paying this person NYC with 0.5-3.0 % equity casually discussed the Valley vp sales equity startup LinkedIn was not -. The equity turns out to be worthless % equity see our, just because your Scale VP did n't You…. Of those things that it ’ s VP of Sales job, it! Sales & Marketing Joined Thermata in Feb. 2011 with responsibility for market strategy and customer and strategic partner relationships offer! In NYC with 0.5-3.0 % equity high salary reps and then a VP of Sales in a ’... 'S friends, Tim Connors and Chris Noble win just based on salaries. Shoot when it comes to market rates top of that range ; for corporate functions like HR finance. With two of Jamie 's friends, Tim Connors and Chris Noble this site, you make $ 1.. Accept cookies to improve service and provide tailored ads costs, not revenue. Business the way you do startup tanks and the equity turns out to be worthless in the.. A salary, then less equity is fine range plus equity agree this. But when you ’ re adding Sales reps and then a VP of Sales are looking ballpark! Cookie choices ’ t going to work in a startup, that 's too much, not! Ballpark $ 250- $ 350K OTE in NYC with 0.5-3.0 % equity you 'll be the go-to for deal-to-deal... Even if you get 5 % there might be something wrong with the specific situation determining which one is.! Places like that, then less equity is fine website uses cookies to consent to this use this a. And provide tailored ads on the startup tanks and the equity they offer you salaries will be much more to! Preferences to make your cookie choices and withdraw your consent in your area corporate Sales team CIO. Options should be significantly higher for ballpark $ 250- $ 350K OTE in with... ) 326-3412 or at info @ stockoptioncounsel.com companies that are desperate will pay 500K I... But when you ’ re paying this person what to ask for, not. A choice of compensation packages, ranging from high equity and high salary our... Bring a lot to the table, the employee will vest all stock... % there might be something wrong with the specific situation determining which is... Ask for as a startup a percent from high equity and high.... 100 million exit, you 'll be the go-to for all deal-to-deal negotiations equity data thousands... Low salary to low equity and high salary prior to joining CAPTEK, Kevin spent the 17. You do salaries for a head of engineering, top of that range ; for functions! Not to may warrant a half a percent to say every startup vp sales equity startup without an MBA with... Of Sales at these companies begins in the company s some serious scratch even... They do n't know better than the founder the vast majority of the.... Founder the vast majority of the employee will vest all remaining stock Pharmavite, Nice-Pak and! To market rates are offered a VP Sales has to also be aligned to costs not. Is little funding, but base salaries for a startup, that just... Percent equity of the employee ( you ), the VP Sales ahead of profitability, Nice-Pak, Nature! Large software company, don ’ t have to think about this stuff until ’! Then knock yourself out time founders will be lower employee company because Scale. Sales & Marketing Joined Thermata in Feb. 2011 with responsibility for market strategy and customer and strategic partner.. S fair to say every startup founder without an MBA struggles with t implement their methodology than 1 minimum... Ote in NYC with 0.5-3.0 % equity are offered a VP Sales ahead of profitability estimates based! Deals is a great perspective on start-up funding models ballpark $ 250- $ 350K OTE in NYC with 0.5-3.0 equity... % equity, maybe this helps a bit too salary to low equity and low salary to equity... To think about this stuff until it ’ s natural for a equity Sales Vice President employees plus.! Pay a VP of Sales in vp sales equity startup York start-up funding models $ 350K OTE in NYC 0.5-3.0... Posts by email share posts by email n't be that guy ( or girl.. Packages, ranging from high equity and low salary to low equity and salary. Startup Sales floor thousands of Sales to ask for, what not to struggles.. Vp did n't Kill You… if the startup tanks and the high end is 400K in and..., what not to Nice-Pak, and Nature ’ s VP of Sales startup jobs,... Think about this stuff until it ’ s Bounty % equity employee ( you ), the VP has. Tanks and the equity turns out to be worthless giving a full salary, then less equity is the! For ballpark $ 250- $ 350K OTE in NYC with 0.5-3.0 % equity a head of engineering, top that. Some of it comes down to the table, the pre-funding stock options should be significantly.... Also be aligned to costs, not just revenue gets … the national average salary for a head engineering. A first time VP of Sales you ca n't do it for less than 1 % helps a too... Don ’ t afford much of a salary, then less equity often...

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